Charisma Poster Large

The Simple Option

TotalSoft, the creators of the Charisma family of applications wanted the functions of the Charisma 4 website recreated in a simplified manner in a product explainer video. In order to achieve this, we reduced our colour palette to the colours in the Charisma 4 branding. This reduced palette gave us the opportunity to engage TotalSoft’s audience via an effective minimalist design.